Pick a category. We've picked the product.
One default for each thing you buy again and again, with a cheaper and a step-up option where it helps. Every pick is checked against the research.
Bathroom
Washing, hair and skin · 9 categoriesBody soap
Dove Sensitive Skin Beauty Bar$1.50–2Shampoo
Vanicream Shampoo$9–11 · 12 fl ozConditioner
Vanicream Conditioner$9–11 · 12 fl ozFace moisturizer
CeraVe Moisturizing Cream$14.99Sunscreen
Coppertone WaterBabies Sunscreen Lotion SPF 50$8–9 · 8 fl ozDeodorant and antiperspirant
Vanicream Anti-Perspirant / Deodorant$8–10Eye drops (dry eye)
Refresh Plus preservative-free lubricant eye dropsRazor blades
Astra Superior Platinum double-edge bladesHand soap
Dove Sensitive Skin Beauty BarTeeth
Brushing and cleaning between · 4 categoriesHome
Cleaning, laundry and tissues · 4 categoriesPantry
Food with short ingredient lists · 3 categoriesMade simply
Short ingredient lists and plain processes. Nothing added for show.
Better than the rest
Every pick is compared with the popular alternatives, and we say why it won.
Fairly priced
Judged on cost per use. Often the default is also one of the cheapest.